Why unify cards and packaging
The reality of party supplies is that a single category has styles spread across a dozen factories, each with its own packaging style. For an overseas wholesaler, a shelf of mixed packaging looks like assorted goods and customers do not remember the brand; on top of that, re-packaging or re-labelling before going on shelf adds labour cost.
We unify stock into one card and packaging system, which solves two problems at once: goods ship retail-ready, and the shelf builds a consistent visual identity customers can remember.
What the unified system includes
- A unified card layout and brand mark position.
- Unified packaging specifications and carton markings for easy costing and shelving.
- Unified barcode and label rules for easy scanning into your warehouse.
- Seasonal ranges differentiated by theme colour and pattern within the same layout.
Packaging under each business model
Under brand agency, goods use party win cards and packaging. Under private label, your own brand packaging, labels and barcodes are used. If custom packaging MOQ or cost is not yet suitable, a transition option of unified packaging plus a custom sticker is available.
Boundaries of visual identity
The patterns, typefaces and character artwork we use are our own or properly licensed. For products involving film, animation or other licensed characters, the customer must provide lawful authorisation documents; we do not produce unauthorised content. This is confirmed explicitly at order stage.
